NEWPORT NEWS, Va. — October is Domestic Violence Awareness Month.
For the Newport News Police Department, it's a time to bring even more attention to the resources and help available for those who need it.
If you happen to pass by Jefferson Avenue in Newport News throughout the month of October, you might notice the police department lit up in purple at night. It's just one of the many things the department is doing to raise awareness about domestic violence.
"Folks, there is hope and there is help," said Lt. Shawnalea Ross.
The police department is about a year in, since forming its domestic violence unit.
The team works to enhance response through advocacy and a trauma-informed approach.
"We have not been able to curb the number of incidents of domestic violence in our city over the last four years, but what we have been able to do is learn how to treat our victims better," said Police Chief Steve Drew.
Drew said the pandemic also highlighted how much more work remains. But it's with great hope more awareness can drive change.
Faith and youth leaders are joining forces to say "enough is enough."
"Let's step up to the plate. Let's provide resources," said Dr. Dwight Riddick of Gethsemane Baptist Church.
"It is important to keep these conversations open and in the public eye," said Lavender, a teen with the Young Adult Police Commission.
Friday evening lit up in purple outside the police department, as people held up glow sticks to honor survivors, the crowd observed a moment of silence.
Vicarious survivor Kimberly Goldson also went before the podium and said, "Crystal was worthy. Crystal was strong. Crystal's not here to break her silence and I'm here to tell her story. I will continue to tell her story. I will speak her name."
Advocates and survivors encouraged others saying seeking help is OK.
"I will use my voice as power to help others heal and know, they can get through these types of things," said Keisha Williams, who shared her story of survival for the first time in public.
In addition to awareness is action. The PD is partnering with several organizations for a donation drive this month.
More than a dozen sites in the city will collect new items for Transitions Family Violence Services.
NNPD will host and take part in awareness events all month long. But the agency also emphasizes the work to address domestic violence is a year-round mission.
CONTACT INFORMATION: NNPD Domestic Violence Unit
nnpddvteam@nnva.gov
Message Line: 757-928-4646
If you are in immediate danger, call 911.
National Hotline: 1-800-799-SAFE (7233) or text "START" to 88788